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Market Research Reveals Surprising Showrooming Trend
Image source: aprimo.com What is showrooming? It’s a typical day for a retail team at a small store in Boston. They’re focused on helping customers, ringing orders, restocking items, and performing...
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Retail Isn’t Going Anywhere
Image source: creativeincomeblog.com In an interesting new study, we get some valuable insights into the point of sale market. Retailers have taken a hit in the last several years. First online selling...
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Making Connections with Mobile Shoppers
Image source: reviewtrackers.com A survey released by Deloitte recently highlighted the importance of integrating mobile at all stages of the shopping experience. The Dawn of Mobile Influence offers a...
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An Unconventional Approach: How Brick-and-Mortar Retailers Can Use Mobile to...
Image source: boingboing.net Have you ever headed out to your favorite nearby store and pulled out your smartphone to compare prices while checking out a potential purchase? Chances are you probably...
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How Mobile Lets Brick And Mortar Stores Fight Back: 3 Branded Applications...
Image source: screenmediadaily.com There’s no denying that showrooming has the potential to become a troublesome problem for some brick and mortar stores. After all, more and more customers are turning...
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Consumer Shopping Behaviors And The 2013 Holiday Spend
Image source: accenture.com As more consumers are turning to the internet to find the best deals on products, local retailers are experiencing the effects of a disturbing trend. Customers are visiting...
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Two Creative Ways to Combat Showrooming This Holiday Season
Brick and mortar retailers are coming up with creative ways to keep customers shopping for gifts in store this holiday season.Image source: mysanantonio.com The holiday season is upon us. Early bird...
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Best Buy Takes Aim at Showrooming: Is It Enough to Get Customers Back in Store?
A step by step process indicating how showrooming works. Image source: btibrandinnovations.com It’s no secret that large electronics retailers are among the hardest hit by showrooming. Many consumers...
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Attention Mobile Shoppers: Walmart Launches New App to Keep Customers in Store
Walmart has added a new application to their mobile repertoire. Image source: wikimedia.org How many times have you used your smartphone to check prices, read product reviews, or check out item specs...
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